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    Agency

    A white label AI clone platform for agencies

    Build AI clones for your clients and sell them under your own name. Your clients sign into a dashboard with your brand on it, are sent to you when they need help, and are never quoted a price by us.

    Personify Team · Product6 min readUpdated October 29, 2026

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    Who It Is For

    If you build AI clones for other people, rather than for yourself, this is the plan for you.

    $149

    a month, with 3 client workspaces included

    $29

    a month for each client after that

    5

    clones per client workspace

    • Agencies that already serve coaches, course creators or consultants and want to add an AI clone to what they sell, under their own product name.
    • Consultants and freelancers who set up clones for clients and want each one in its own account, rather than every client sharing one login.
    • Anyone reselling AI clones who needs the client to see their brand, contact them for support, and be billed by them.

    If you only want a clone of yourself, Free or Pro is the better fit. If you want us to build it for you, see Done-For-You.

    What You Get

    Everything in Pro, plus the parts an agency needs to run clients under its own name.

    Your agency brand

    Name, logo, accent colour, support email, Terms and Privacy, your domain

    Your product, at app.yourdomain.com

    Client workspaces

    3 included, $29 a month each after that

    Client A
    Client B
    Client C

    Each client's clone

    Up to 5 per workspace, started from your template

    Clone
    Clone
    Clone

    Their audience

    Public clone page and widget, in the client's own brand

    Visitors
    Visitors
    Visitors
    Your brand sits on the dashboard your clients sign in to. Each client's public clone page keeps that client's own name, photo and colours, because their visitors should see the coach, not the agency.

    Client workspaces

    Every client you manage in one list. Open one and the whole dashboard switches to them: their clones, knowledge, conversations and analytics.

    How it works

    Your branding

    Your product name, logo and accent colour on the dashboard your clients sign into, on the sign-in page and on the browser tab. One save applies it to every client.

    How it works

    Your domain

    Clients sign in at your own subdomain, like app.yourdomain.com. Add one CNAME record and the certificate is issued for you.

    How it works

    Client experience

    Your support email, your Terms and Privacy links, and your own wording on the sign-in screen. When a client needs a person, they are sent to you.

    How it works

    Templates

    Build a persona once, save it as a frozen template, and start every new client from it. Improving the original never silently changes what future clients get.

    How it works

    Per-client usage

    The client list doubles as a monthly usage report: clones, conversations, messages and credits per client, with a totals row and twelve months of history.

    How it works

    It is not a separate app. It is the same dashboard your clients use, with your name on it and a client list added for you. The full overview is in What agency mode gives you.

    How It Works

    Four steps from an empty account to a client signing in under your brand.

    1. 1

      Brand it once

      Set your product name, logo and accent colour, add your support email and Terms and Privacy links, and connect your own sign-in domain if you have one.

    2. 2

      Build a template

      Write the persona, tone, guardrails and starter prompts once, or snapshot a clone you already got right, and save it as a template.

    3. 3

      Add a client

      Enter their name and email and pick a template. Their account and workspace are created and already active. You copy the generated login and hand it over. There is no invitation email for them to accept.

    4. 4

      Run the account

      Work inside any client from the switcher, read their usage each month, and put a client on hold or remove your access when the relationship changes.

    Brand and template are one-off. Steps three and four repeat for every client you add.

    A new client's email must not already have an account. That is a safety rule: without it, typing an existing customer's address would hand you their workspace. The generated password is shown once and never stored, so copy it before you close the dialog. Details are in Adding a client.

    Templates carry the persona, tone, guardrails, starter prompts and colours. They leave out knowledge sources, the avatar photo and booking links, because those have to be the client's own.

    What Your Clients Get

    A working product with your name on it, and nothing that sells to them.

    • An account that is already active, with no confirmation email to click.
    • The paid product with no message cap they will reach in practice, so their clone never stops answering because of a free plan limit.
    • No billing page, no upgrade prompts, no referral programme and no Personify support bot. When they need a person, they are pointed to your support address.
    • "Powered by Personify" switched off automatically on every clone they build.
    • Their public clone pages keep their own name, photo and colours. A visitor talking to a coach's clone sees the coach, not the agency.
    MayaAI · Online
    How do I get through the first month as a new manager?
    Maya
    Start with one-to-ones. In my programme the first four weeks are about listening, not changing things. Want the questions I give every new manager for those first meetings?
    Message Maya...
    An example client's public clone page: the coach's own name and colours, and no "Powered by Personify" label.

    There is also a client handbook: help articles written for the people you set up, with our name nowhere in them, so you can hand them over or paste them into your own help centre.

    When a client stops paying, put them on hold: their public pages stop answering and nothing is deleted. When the relationship ends, removing your access hands them back as an ordinary account with everything intact.

    Where We Still Show

    Read this before you promise a client a seamless white label.

    WhereWhat shows
    Emails, except the password resetOur name and logo. The password reset carries yours.
    The sending addressmail.personify.fyi. Only the display name is yours.
    Public clone page browser tabOur name. The dashboard tab carries your brand.
    The sign-in addressOurs, until you connect your own domain.

    Client workspaces are excluded from our weekly digest and nurture emails, so no marketing mail reaches them. The full list is in What your clients see, and what is hidden.

    Pricing

    One agency plan. You set your own prices for your clients.

    Agency

    $149/month

    Includes 3 client workspaces. $29 a month for each client after that.

    • Everything in Pro: unlimited AI messages, unlimited knowledge sources, 100+ languages
    • Up to 5 clones per client workspace
    • Your name, logo and accent colour across the app
    • Your own dashboard domain for clients to sign in to
    • Your support address, terms and privacy links
    • Saved clone templates and per-client usage reporting
    • A dedicated manager and a free 1:1 onboarding call
    ClientsPer monthPer client
    3$149$49.67
    5$207$41.40
    10$352$35.20
    20$642$32.10
    Your cost to Personify per month, from the published prices: $149 with 3 client workspaces, then $29 for each client after that. What you charge your clients is up to you.

    Personify never bills your clients and never quotes them a price. Usage is reported per client in credits, one per exchange, which is the number to invoice from. There is no built-in rebilling, so how you charge is yours. See What your clients are on for the limits.

    Agency accounts are set up with us on a short call. Compare it with every other plan on the pricing page.

    Frequently Asked Questions

    What is a white label AI coaching platform?+

    It is a platform you resell under your own name. With Personify Agency mode you create client accounts, build AI clones inside them, and your clients sign into a dashboard carrying your product name, logo and accent colour, at your own domain if you connect one. Billing, our referral programme and our support bot are removed from every client account.

    How much does Personify Agency cost?+

    Agency is $149 a month and includes 3 client workspaces. Each client after that is $29 a month. It includes everything in Pro, up to 5 clones per client, and a dedicated manager. Your clients are never billed by Personify and never shown a price, so what you charge them is entirely up to you.

    Can I resell AI clones to my own clients?+

    Yes, that is what Agency mode is for. Each client gets their own workspace on the paid product with no message cap they will reach in practice. Nothing bills their account. There is no rebilling built in either: the client list shows the credits each client used per month, and you invoice from that number however you like.

    Will my clients know the product is white labelled?+

    The dashboard, sign-in page and browser tab carry your brand, and "Powered by Personify" is switched off automatically on every clone a client builds. A few places still show our name today: every email except the password reset, the address mail is sent from, the browser tab on public clone pages, and the sign-in address unless you connect your own domain.

    Does Agency mode rebrand my clients' public clone pages?+

    No, and that is deliberate. A client's public clone page keeps that client's own name, photo and colours, because their visitors should see the coach, not the agency. Your own domain covers the dashboard your clients sign in to, not the pages their audience visits.

    What happens if a client stops paying me?+

    Put them on hold from the Clients table. Their hosted clone page and embedded widget stop answering, but nothing is deleted and their login still works. Lifting the hold is one click. If the relationship is over, removing your access hands them back as an ordinary account with everything intact.

    Build your first clone, then put your name on it

    Start Free to see the builder your clients will use. Setup takes about 10 minutes. When you are ready to run clients under your own brand, move to Agency.

    Free tier available. No credit card needed.