What you get on the free plan
The actual numbers, and what happens when you reach them.
Free is a real plan, not a trial. It does not expire, and it does not ask for a card.
| Free | Pro | |
|---|---|---|
| AI messages per month | 100 | Unlimited |
| Active clones | 1 | 20 |
| Saved clones | 5 | 20 |
| Knowledge sources | 10 | 500 |
| Knowledge characters | 100,000 | 10,000,000 |
| Website widget | Yes | Yes |
| Share link | Yes | Yes |
| Remove Personify branding | No | Yes |
| Take payments for your clone | No | Yes |
| Hand over to a human | No | On request |
| Analytics | Basic | Advanced |
Active versus saved clones
On Free you can build up to five clones but only one can be switched on at a time. Toggle the one you want live on the AI Clones page and the others go inactive. Nothing is deleted.
What happens at 100 messages
Your clone stops answering until the month resets. It does not silently degrade or start giving worse answers.
If your clone is embedded on a live site, visitors will find it unresponsive once you hit the cap. Check your usage before you promote it anywhere.
Testing in the Test Arena is free and does not touch your 100 messages, so you can practise as much as you like.
A hundred messages is roughly fifteen to twenty-five real conversations, which is enough to find out whether people use it.
What free does not limit
Embedding on your own website is included. So is the share link, custom colours, your own avatar, and every knowledge source type. The free plan is not crippled on the things that decide whether the clone is any good.