Make your first clone
The whole thing, start to finish, in about ten minutes. Start here.
This is the main path and the one almost everyone takes. Five screens, about ten minutes, and you finish with a clone that is live and shareable.
There is a second route, the full wizard, which gives you more control and takes longer. If you have never built a clone before, use this one. You can switch at any point and nothing is lost.

Step 1: About You
Pick what you want the clone to do, then either paste your website or LinkedIn and press Build from this, or write a couple of sentences yourself.
Pasting a link is the faster and better start. It uses your own words from your own site, which beats anything you would type into an empty box in a hurry.
Step 2: Sources

Your website and your LinkedIn profile. Personify reads your about page, services and bio, and analyses your posts for writing tone.
There is a Skip link if you would rather add these later. It is worth filling in now though: this is the fastest way to give your clone something to work from.
Step 3: Profile
What Personify worked out about you, laid out for review. Your clone name, its template, and your description.
Read it properly rather than clicking through. Anything wrong here is wrong in every answer your clone gives, and it is far quicker to fix now than to correct later.
Step 4: Interview

Five questions asked as a chat, starting with your signature framework or process. This is the step that does most to make your clone sound like you rather than like an AI.
If you only do one step of Quick Start properly, make it this one. Five honest answers here shape how your clone speaks more than any document you upload later. Skip remaining is there if you are short of time, and you can answer them afterwards from the editor.
Step 5: Test

Try your clone on the kind of question you actually get. Three suggestions are offered, or type your own.
Then press Launch your clone. The button says "you can edit anytime" for a reason: launching is not a commitment to the current version.
Launch even if it is not perfect. Your page is private until you share the link, and real questions are what tell you what to improve next.
If you would rather have more control
At the bottom of every Quick Start screen there is Prefer full control? Use advanced setup, which switches you to the five-step wizard. Anything built in Quick Start can be opened in the full editor afterwards, so nothing is lost either way.